Manufacturing for Builders
Since 1903
Mission & Values
Groep Roussel holds interests in manufacturing businesses operating in niche markets in the building industry.
We care about long term continuity and permanent search for product innovation, sustainability, automation and market development.
Groep Roussel aims to be credible, open minded, respectful and passionate.
Companies
OLIVIER BRICKS
Olivier Bricks was founded in 1948 and has been succesfull ever since.
Olivier Bricks is specialist and pioneer in the refinement of facing bricks. Cement-coating and tumbling of facing bricks is our core business.
The cement-coated bricks of Olivier Bricks are considered to be unique and add an absolute surplus value to each project!
Top of the range production facilities and a dedicated team ensure an appealing and high quality product range.
LOWIE BRICKS
Lowie Bricks (LOW Impact) launched a research and development programme in 2019 to find sustainable and affordable alternatives to classic facing bricks. By experimenting extensively with different materials, Lowie Bricks has managed to preserve the aesthetic and qualitative characteristics of ceramic bricks.
Lowie Bricks goes against the perception that sustainability costs money. We believe that real ecological progress is only possible if it is also affordable. This is not yet an end point, we are constantly looking for solutions to further reduce environmental impact.
LIANDUR
Liandur manufactures cement and binding materials for the building industry. The production facility is situated in Harmignies (Belgium).
One of it's main intentions is to develop durable new binding materials, that can contribute to diminish the ecological footprint of the cement industry.
CABEZO GORDO
Cabezo Gordo is based in Murcia (Spain), and exploits a limestone quarry .
Its privileged location, its accessability
and the quality of its products have made it a first choice supplier for construction professionals in the regional and southern province of Alicante.
UBT
Universal Bulk Trading S.L. is an independent company specialized in the international commerce of building materials, mainly of those related to the cement industry.
News
The Roussel Group is selling Connecton Fasteners to the PGB Group and focuses on sustainable building materials
The Roussel Group (www.roussel.be) has sold its fastening specialist, Connecton Fasteners, to PGB Holding. With this transaction, the family-owned holding company is opting – alongside the further expansion of its ceramic brick business – for a strategic focus on the production of sustainable binders and low-impact facing bricks, whilst Connecton will be given the resources to grow further through economies of scale and acquisitions.
The decision forms part of a broader reorientation of the group. Until today, the Roussel Group had been active in three different segments within the construction sector: anchoring, facing bricks and cement. According to the shareholders, these activities require increasingly specialised investments and their own growth strategies, which are no longer compatible under a single management team.
“As a family-run group, we strongly believe in growth driven by our own strengths. To realise this ambition, we have chosen to pool our resources and investments. The results of our own extensive research and development are promising and are currently being scaled up at a new site in Menen. More than 500 builders have already opted for our hybrid low-impact facing bricks. Production of binders in Mons is now also fully operational, with an output of more than 1,000 tonnes per day, meaning that there too, the focus can now shift further towards innovative alternatives,” says Mark Roussel, CEO of the eponymous group based in Menen.
The Roussel Group is convinced that energy-intensive and high-carbon building materials such as ceramics and cement will rapidly lose ground to more affordable, low-impact alternatives.
For Connecton, this decision meant that a new shareholder was needed to support the next phase of growth. That partner was found in PGB Holding, a joint venture between the Pennoit family and Waterland PE, which has the financial strength and organisational capacity to further expand the business.
Connecton, which specialises in anchoring solutions for the construction sector, will have the opportunity within PGB Holding to further strengthen its market position and actively pursue expansion. The acquisition is intended to better position the company in a market where consolidation and specialist expertise are becoming increasingly important.
We would like to thank all Connecton staff for their many years of genuinely excellent cooperation and wish them every success!
121 YEARS GROUP ROUSSEL
We celebrated our 121st anniversary in a special way: with our own musical – organised down to the last detail by Présence.
Our visitors enjoyed a fantastic evening full of music, dance and warmth. The musical brought the story of the Roussel Group to life: our history, our values, the challenges and successes that have characterised us as a family business for five generations.
Everyone was visibly enthusiastic, and the reactions were heart-warming. It was a celebration that honoured our employees, customers and partners more than ever before.
LIANDUR - Durable binders for builders
Liandur manufactures binders for the construction industry.
Its main objective over time is to develop new sustainable binders that can help reduce the carbon footprint of the cement industry.
LOWIE BRICKS
Sustainable, affordable, authentic.
That is the promise of our new Lowie Bricks – a revolutionary step in sustainable construction. With a CO₂ reduction of no less than 80% compared to traditional ceramic clay bricks, Lowie Bricks combine an authentic look and feel with a much lower environmental impact. And that's not all: they are also more economical than the aesthetic ceramic alternative. We believe that the construction sector is ready for a sustainable change — without compromising on quality or character. With Lowie Bricks, you are building the future.
Corporate Sustainability
On Friday, December 17, a first vessel with basic bricks for Olivier Bricks was loaded at our main supplier in the Netherlands. By opting for transport via inland shipping, we are taking 50 loads off the road. Also in the future, a large part of our basic bricks will be transported via inland shipping. This will take several million kilometers of freight off the road.
